40 KUNERT WELLPAPPE I DEVELOPMENT PARTNER Many of your customers have been devel oping products with Kunert Wellpappe for many years What makes the difference between your work and that of other companies in the industry NC I think it starts with our process When we receive an enquiry Sales and Technology work hand in hand to process it Technical and commercial personnel visit the customer together in order to discuss require ments evaluate the situation on site and start development This gives us a complete picture to work with What do your customers ask for NC For one of course it s special packag ing adapted to the dimensions and char acteristics of the product in question For another thing customers look to us for solutions that make packaging more affordable that secure its availability and that mesh well with supply chains Are there currently any recognisable trends NC One major development is that toward clever packaging It s a fact already well Suppliers of corrugated cardboard products and packaging are common with some of them pursuing aggressive pricing strategies Nevertheless Kunert Wellpappe has an unusually high proportion of long time customers Some of its partnerships have lasted fifty or even sixty years Quality reliability and service are persuasive arguments Another is the creative expertise That is because the company has an extremely successful development team which designs custom solutions for complex requirements LOOK magazine talked to Sales department employee Nico Chlebowy about service substitution trends and creativity at Kunert Wellpappe KUNERT WELLPAPPE AS A DEVELOPMENT PARTNER THE CREATIVITY THEORY Nico Chlebowy Sales South department in Bad Neustadt Germany
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